PPC CASE STUDY - SC FLOORS

Flooring Installation Company & Showroom Sees 1,025% Increase In Leads

our engagement

Our Scope With This Client:

Getting Off The Ground

Floors in Greenville, SC wanted a way to modernize their marketing efforts while making themselves “the place to go” in an already saturated marketplace. Utilizing social media and PPC ads, AgencyPPC was able to help Floors turn into a regional sales leader.

Flooring is an incredibly saturated market, with competition coming from both mom and pop retailers as well as big box stores. Floors had a decent local presence for years, but wanted to stick out in the crowd by modernizing their marketing and buying experience for customers. After crafting their own social media ads and working with other ad agencies, they were convinced that they were nowhere near scratching the surface of their potential, so they stepped up to AgencyPPC.

Shifting primary focus away from reach marketing towards highly-focused analytics driven lead generation. Utilizing Google PPC and Facebook Ads, our team was able to leverage existing ad budgets to create a modern sales funnel able to generate a much bigger bang for their marketing dollars.

The Results...

Increase In Online Leads Received
1 %

Huge Boost In Conversions

New Social Media Leads Monthly
1

Utilizing Client’s Historical Budget

Improvement In Cost Per Acquisition
1 %

For Existing PPC Ads Account

Within weeks of beginning our work, we were able to leverage Floors’ existing ad budget to create a 10-fold increase in actionable sales leads over the existing combined efforts of their in-house and agency lead generation efforts.

Facebook encourages all businesses to boost their posts, although the sad truth is that this rarely helps generate actionable leads. By helping Floors switch to a modern sales funnel, we were able to help them go from less than a dozen Facebook leads a month to an average of 128, with some months peaking as high as 250+. What could your business do with 250 new leads a month?

Not all PPC management agencies are the same. Prior to APPC, Floors was using a well-known industry specific agency for their Google Ads. While experience does count for a lot, it is best to work with a company that strives to be on the cutting edge of new ad technology, never resting on their laurels like APPC.

So let's make your PPC account more profitable.